The global consumer electronics industry has grown at a fast pace in the past few years and the annual growth rate in the current year 2013 is slated to remain strong and steady. While young buyers (with their fascination for latest technologies) seem to be the most avid purchasers as far as Consumer Electronics are concerned, the old buyers are not much far behind in this respect. A recent survey conducted by a prominent market research firm indicates that consumers in urban markets are already spending a large portion of their income on acquiring the latest Electronics devices. China is a good example of one such urban market which has witnessed a growth in ownership of newest Consumer Electronic Devices among consumers.
Recent Trends In The Consumer Electronics Industry
Customer Loyalty Is Non-Existent – As far as Consumer Electronics are concerned, urban consumers are rarely loyal to anyone. This is especially true when we speak of the operating systems used in the Electronic devices. Rather than sticking to one brand, experimenting seems to be the mantra of the day.